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Guru for Ecommerce

Product and category SEO that actually scales.

Ecommerce SEO breaks down at scale because you have hundreds of pages and no system. Guru automates category content, title optimization, and indexation so your team ships improvements every sprint.

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The challenge

Most ecommerce brands treat SEO as a one-time project — it isn't.

Category pages are thin and uncompetitive
Your category pages compete with Amazon, major retailers, and specialist sites that invest in rich, keyword-dense content. A single-sentence description is not enough to rank.
Product title tags are auto-generated
Ecommerce platforms generate title tags from product names and SKU codes. That means you rank for internal codes, not the terms customers actually search.
New products sit undiscovered for weeks
Products launch but Google takes weeks to index them. By the time search traffic arrives, the seasonal or promotional window has passed.
Content refreshes never happen systematically
Category pages from three years ago still have the same thin copy. Nobody has time to manually update 300 category descriptions, so they sit and underperform indefinitely.
45%
of ecommerce organic traffic
comes from category pages, not product pages. Most brands underinvest there
30%
average CTR improvement
from optimizing product title tags away from auto-generated defaults toward real search intent
48h
average time to Google indexation
for new products submitted via the Google Indexing API versus weeks for organic discovery
How Guru helps

The SEO work handled. Every change approved by you.

Guru runs the full SEO operation every sprint: articles written, on-page fixes queued, links built, pages indexed. Nothing touches your site until you approve it.

Category page content at scale

Guru generates keyword-optimized copy for your category pages based on search intent and competitor analysis. Each piece enters an approval queue before it updates your store.

  • Category descriptions written to target head and long-tail keywords
  • Buyer intent matched to category structure and breadcrumb layout
  • Seasonal updates queued automatically as search trends shift
  • All copy reviewed and approved before any page updates

Product title and meta optimization

Every product title tag and meta description is scored for keyword relevance, CTR potential, and intent match. Fixes queue for approval, not for a spreadsheet someone will action someday.

  • Title tags rewritten to target real search terms
  • Meta descriptions optimized for click-through from search results
  • H1s and product descriptions audited for keyword density
  • Priority sorted by impression volume and current CTR

Indexation on every product launch

New products, category pages, and content updates are automatically submitted via the Google Indexing API the moment they go live. No manual Search Console submissions needed.

  • Instant indexation request on every new URL
  • Re-crawl triggered automatically on every page update
  • Indexation status tracked per URL in the Guru dashboard
  • Missing pages flagged and routed to the approval queue
Every sprint

What ships to your site on autopilot.

Every sprint Guru delivers a fixed set of SEO work, tracked from task to live. You review and approve before anything changes.

Category page content written and updated
Keyword-optimized category descriptions for every category in your priority queue, approved before updating.
Product title tags and meta descriptions optimized
Every product with low CTR or auto-generated tags reviewed, rewritten, and approved.
New products indexed within 48 hours of launch
Automatic indexation submission via the Indexing API on every new product publish.
Internal links built between products and categories
Cross-linking opportunities between related products, categories, and guides surfaced and approved.
Underperforming category pages flagged for refresh
Traffic drop and ranking slip triggers a refresh cycle with updated copy and re-submission.
How it works

From first audit to first articles in one week.

1

Connect your GSC and Guru maps your catalog

Guru reads impression and click data across your full product catalog and identifies which category pages and product titles need the most attention first.

2

Approve which categories and products get optimized

You review a ranked list of optimization opportunities. Pick what gets worked on this sprint and Guru writes the new copy.

3

Review the copy before anything goes live

Every new title tag, meta description, and category copy appears in your queue for review. Approve in bulk or one at a time.

4

New products get indexed automatically on launch

Connect once and every new product that publishes gets automatically submitted for Google indexation. No ongoing setup required.

Guru for Ecommerce

Scale your ecommerce SEO without scaling your team.

14-day free trial. Connect GSC and see your first category page optimizations ready to review within an hour.

Start free trial View pricing
14-day free trial. No annual contract. Cancel any time.